Showing posts with label berkeley. Show all posts
Showing posts with label berkeley. Show all posts

Thursday, January 23, 2014

Saison de Wench Latest Seasonal Beer from Bison Brewing

Saison de Wench Latest Seasonal Beer from Bison Brewing

After turning his ever-popular Honey Basil Ale into a year-round offering, Bison Brewing’s brewmaster, Daniel Del Grande, was challenged to replace it with an equally interesting seasonal brew. Del Grande turned to his Director of Awesomeness, Ashley Routson (aka “The Beer Wench”) for inspiration. Together, they created Saison de Wench––a farmhouse ale brewed with botanicals.

“It might sound like a modern-day concept, but people have been brewing with flowers and herbs for thousands of years,” explains Routson. “Hops are actually the more contemporary flavoring agent.”

“Herbs, like basil and lemongrass, have been a major part of Bison’s brewing history since we started in 1989,” boasts Del Grande. “I welcomed the opportunity to continue this tradition with Saison de Wench.”

Using Bison’s gold medal award-winning farmhouse ale recipe as the base, Saison de Wench features a botanical blend of organic roses, organic hibiscus and organic lemongrass—each strategically added in various stages throughout the brewing process, including the mash.

“We put all of the hibiscus in the mash in order to extract as much flavor and color as possible. The lemongrass and roses were added in the whirlpool to capture otherwise volatile aromas,” notes Del Grande. “The result is pink-hued, refreshingly tart and slightly fruity ale with a bright floral nose and spicy, dry finish.”

Saison de Wench will make its grand debut the 2nd week of February on draft and in stylishly sleek, yet gender-neutral pink 4-packs. “As with all my beers, the packaging showcases the main ingredients––which, in this particular case, are pink,” explains Del Grande. “It’s not meant to attract or alienate either gender.”

“No one else has put a beer into pink carriers,” says Routson. “From a marketing perspective it’s quite original and, dare I say, brilliant.”

Saison de Wench will officially release during San Francisco Beer Week. Official release party is TBD.





The Art of Jeffrey Dale Starr

Jeffrey Dale Starr is a beer enthusiast, oil painter, and owner of mobile software company Purple Falcon.

Sunday, November 10, 2013

Sierra Nevada Torpedo Room Slated for November Opening in Berkeley

University Avenue in Berkeley California

Sierra Nevada Brewing Co. is targeting early November to open its Berkeley, Calif., space, coined the Torpedo Room. The intimate venue—whose name is inspired by the brewery’s innovative dry-hopping device, the Hop Torpedo—fits into a mixed-use building on Fourth Street between University Avenue and Addison Street. The Torpedo Room can host approximately 45 craft beer drinkers for educational tastings of unique and limited Sierra Nevada beers, as well as the occasional craft-centric event dedicated to beer science.

“Our brewers develop creative, flavorful beers at an impressive pace,” said Ken Grossman, Sierra Nevada’s founder. “They’re usually small batches, and it’s those beers folks will find in the Torpedo Room. We think it’s exciting—using rare offerings to showcase who we are and to talk about the science behind our beers. We really hope visitors take part in the dialogue.”

The Torpedo Room will feature 16 taps, and draught beer will be served in taster flights. Guests will also have the option of filling growlers to go, as well as purchasing six-packs, cases and individual specialty bottles. Light snacks will accompany beer flights, but there is not a full menu.

“West Berkeley fosters a great, progressive culture,” Grossman said, “and that includes a lot of ambitious food and drink. We’re eager to be part of the Bay Area craft scene while still staying close to our home base in Chico.” Ongoing construction on the Torpedo Room capitalizes on Berkeley and greater Northern California talent. West Berkeley neighbor Trachtenberg Architects, Inc.; Ferrous Studios, Inc., in nearby Richmond, Calif.; and Chico-based craftspeople Westgate Hardwoods are among those helping Sierra Nevada create a rich atmosphere.





The Art of Jeffrey Dale Starr

Jeffrey Dale Starr is a beer enthusiast, oil painter, and owner of mobile software company Purple Falcon.